Competitor compare.

When you don't name competitors, Sight runs a search for your homepage's topic and picks the domains that consistently show up alongside you — the same sites AI answer engines treat as your peers. It then fetches each one's homepage and checks the surface signals that decide whether a site is easy for crawlers and models to trust.

HTTPS, a real page title, a meta description, and a published llms.txt are table stakes for visibility. If a rival has them and you don't, that's a concrete, fixable gap. The free preview compares a couple of rivals; a signed-in workspace tracks the full field and adds AI share-of-voice — how often each domain actually shows up in assistant answers.